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The Pampered Chef

The Pampered Chef is a line of kitchen tools and other aids to cooking.

It was begun in the late 1960s to sell these items to housewives on the "party plan", a system in which a homemaker invited her friends over for a social event at which the products were demonstrated and sold, a concept first used with great success with Tupperware. The products gained popularity in the 1990s, even as many other "party plan" merchandisers were faltering due to changing lifestyles, and was acquired in 2002 by Warren Buffett's Berkshire Hathaway Corporation.

01-04-2007 01:16:19
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